“25 Days of Savings” Holiday Promo!
Got a dry-erase board and a Facebook page? That’s all you need to offer “25 Days of Savings.” Every day leading up to Christmas, write a different special offer on your dry-erase board and post it on your Facebook page. Keep all the upcoming specials a secret, so customers have to come into your salon or look on Facebook to see what each day’s offer is. This is a great way to have fun and keep your customers focused on tanning during the distracting holidays!
Try offering spray-tans for a dis- counted price, free disposable eyewear with any purchase, teeth-whitening specials, free lotion packettes with every upgrade and “Buy 5 Tans, Get 1 FREE.” Don’t have 25 days until Christmas? Offer “12 Days of Savings,” instead.
Energize holiday sales by offering “Red Tag Lotion Specials.” On each lotion bottle is a sticker that offers discounted upgrades, free goggles, sun- less, moisturizers and the like – NOT a discounted lotion price! This encourages guests to buy the lotion to get the great deal; perhaps they will give the “special” item as a holiday gift. When the lotion is sold out, the Red Tag Sale is over. This creates an immediate need for your salon guests to buy and allows them to enjoy some savings!
