THE FLASHLIGHT DEMO
Do you and your team struggle with ways to get your salon guests to wear eye protection for every tanning session? Chicago salon owner, Bruce “Sparky” Wood, came up with a unique solution that he’s used for years. When faced with a tanner who says, “I don’t wear eye protection,” Bruce picks up a small flashlight he keeps at the front counter and begins his demonstration “See this?” he asks the guest. “It’s a small flashlight. Close your eyes. Can you see the light from the flashlight through your lids?” The salon guest will squint; the light from a tiny flashlight held a few feet from the eyes is amazingly bright!
