Oh, The Stories Tanners Tell!

Thursday, October 1st, 2015

IST 10.2015 coverI’ve been in the indoor tanning industry for 25 years pushing the importance of wearing eye protection. I thought I’d heard all the excuses tanners use to not wear it… but a fees of these were even new to me!
Dana Branson, district manager of The Tan Company in Columbia, MO, had a guest tell her that she didn’t need eyewear because she smoked so much weed.

Click here to read more or download PDF of entire article.

 

WINK-EASE is now on Pinterest!

Wednesday, September 2nd, 2015

PrintFt. Wayne, IN – Eye Pro, Inc., world leader in eyewear and makers of Ultra Gold WINK-EASE, WINK-EASE Dark and the NEW Lash Room WINK-EASE, is excited to be on Pinterest!

“We are thrilled to be able to showcase our products and promote tanning on Pinterest,” said Jackie DeWald, Eye Pro Office Manager. “We created various ads promoting our products for the salons to use when promoting eye protection within their own salon. We also have fun tanning pictures and tanning tips,” she continued. “And best of all, expanding into various social media is a great way to keep in touch with tanners and promote tanning in a positive manner!” Continue Reading »

Slow End-of-Summer Sales? Push the Eyewear!

Tuesday, September 1st, 2015

September 2015

2015SeptISTCoverTanner traffic’s slowing down, and selling those bottles of expensive lotion has gotten a lot more difficult since the rush to be golden for Spring Break and graduation is over.  Kids are back to school and moms are too busy to tan – there are fewer guests to whom you can pitch your upgrade beds … so what do you do? Think about focusing on sales of smaller-ticket items this month, with the goal of selling more items to more tanners for less money per tanner. Let’s try pushing the lowly eye protection sale! Start with a plastic baggie.

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EYE PRO Participates In Vision Walk 2015

Sunday, August 2nd, 2015

SAMSUNG CAMERA PICTURESJune 13, 2015 – EYE PRO, Inc., world leader in eyewear and makers of  Ultra Gold Wink-Ease, Lash Room Wink-Ease, and Wink-Ease Dark, participated in the 9th Annual Vision Walk in Fort Wayne, Indiana on Saturday, June 12.

“Since we have been supporting and educating tanners for 25+ years on the importance of protecting your vision, it only makes sense that we support VisionWalk 2015,” said EYE PRO president Brenda Fishbaugh.

Since its inception in the Spring of 2006, VisionWalk has raised over $35 million to fund sight-saving research, from 62 walks held annually in cities across the country. As promising treatments move into critical human studies, the need for research funding is greater than ever. Eye Pro president, Brenda Fishbaugh participated in VisionWalk 2015 in Fort Wayne, Indiana, which raised over $55,000 locally. EYE PRO is proud to join the fight against blindness and participate in helping to raise both critically needed funds for research and awareness about the 10 million Americans affected by blinding retinal diseases. Continue Reading »

10 Tips To Abolish Raccoon Eyes

Saturday, August 1st, 2015

August 2015

IST 8.2015 CoverResearch shows that only HALF of indoor tanners wear protective eyewear during a session. These tanners understand that they may be damaging their vision, but they still don’t wear eye protection. When asked why they don’t wear it, they say, “I don’t want to get raccoon eyes!” Tanners are concerned about developing unsightly tan lines around their eyes – what can you tell them?

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EyePro.net is now WINKEASE.com!

Thursday, July 2nd, 2015

7.15 WinkEASE web grabFT. WAYNE, IN – Eye Pro, Inc., world leader in eyewear and makers of Ultra Gold WINK-EASE, WINK-EASE Dark and the NEW Lash Room WINK-EASE, is excited to make it easier for salons to find WINK-EASE online and in social media. “We wanted to simplify the way salon operators can search and communicate with us on the Internet,” said Jackie DeWald, Eye Pro office manager. “We’ve unified our website, Facebook, Twitter and YouTube accounts, as well as email addresses, to reference WINK-EASE,” she continued. “However, if a salon operator knows us or searches for us using Eye Pro, they will still find us!” Continue Reading »

Do I Really Need To Wear Eye Protection When I Tan? Take this quiz and find out!

Wednesday, July 1st, 2015

IST_Cover.7.15Do I Really Need To Wear Eye Protection When I Tan?
Take this quiz and find out!
1. Do you need to wear eye
protection when tanning?
Yes  or   No
2. Can you lose your night
vision from tanning without
eye protection?
Yes  or   No

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Join EYE PRO in Raising Awareness and Support of Kenyan Women

Tuesday, June 2nd, 2015

Kenyan WomanJune 2015 – EYE PRO, Inc., world leader in eyewear and makers of Ultra Gold WINK-EASE, WINK-EASE Dark and the NEW Lash Room WINK-EASE, has purchased fifty beaded bracelets made by Kenyan women and will be giving them away to tanning salon owners during several Facebook promotions.

“We just came back from our sixth trip to Africa,” said Brenda Fishbaugh, EYE PRO president. “We met with the staff of the Northern Rangelands Trust while in Kenya.  One of the biggest problems facing the rare rhino, elephants and other exotic animals is the lack of grasslands.  The large herds of goats, sheep, cattle and camels often decimate the limited grass and water supplies.  This organization provides Kenyan women with jobs.  The money from the sale of these beautiful bracelets goes to help the most needy of communities and decreases their dependence on livestock as their only source of income.”

Fishbaugh continues: “We were thrilled to support Northern Rangeland Trust’s efforts by purchasing 100 bracelets hand-made by the Kalama Women’s Group in the Samburu district of Northern Kenya.  We decided to share them with our tanning salon customers!”

Continue Reading »

Two Salons, Two Policies

Monday, June 1st, 2015

June 2015

IST_cover_6.15I talked with two salon operators in different parts of the country about their eye protection policies. Read on to see how Sonya Lovell, Owner, AWESOME TANS in Cedar Springs, MI and Keith Klemow-Gurley, Owner
TAN UNITED, Phoenix, AZ make policies that work best for them and their guests.

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Back to Africa

Sunday, May 3rd, 2015

Eye Pro’s president, Brenda Fishbaugh returns to Africa — read her article featured in the May 2015 issue of IST magazine.

5.15 BF africa rhino photoThis was my sixth time in Africa and third trip in five years to Lewa Wildlife Conservancy, one of the leading organizations working to save rhinos from poaching. Rhinos are being killed for their horn, which is used in traditional Asian medicines because it is mistakenly believed to have healing properties.Located in central Kenya, Lewa Wildlife Conservancy is working to protect rhinos by providing a safe sanctuary for them and providing the food sources they prefer.Elephants and rare Grevy’s zebra also are protected by armed guards and patrolling airplanes and radio collars. This huge effort is funded in several ways, with the American Association of Zookeepers (AAZK) “Bowling for Rhinos” fundraiser providing substantial support, as well as money raised through tourism and donations.

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