Is Your Salon’s Eyewear Compliant?

Tuesday, May 6th, 2014

May 2014

IST_cover_5.14Take this quick 10-question quiz and find out!

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Ultra Gold Wink-Ease Hit the Fashion Industry!

Thursday, May 1st, 2014

EPHarpers_520141May 1, 2014 – EYE PRO, Inc., world leader in eyewear and makers of NEW Ultra Gold WINK-EASE, VIEWkeepers, Fresh-Ease and Wink-Ease Dark, is excited to announce that Ultra Gold Wink-Ease is making its fashion premiere in the May issue of Harper’s Bazaar.

“Our Ultra Gold Wink-Ease disposable eye protection is so interesting, it caught the attention of New York City jewelry designer and artist Anne Koch for a fashion shoot for the magazine,” explained Brenda Fishbaugh, EYE PRO President. “We were so thrilled to have the opportunity to work with Anne. Anne is extremely talented and was looking for something new and exciting for her model shoot.”

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Test Your “Eye-Q” Part 2

Friday, April 4th, 2014

April 2014

ISTApril14coverHow would YOU answer these questions from your salon guests? Read on for Part 2 of our summary of frequently asked questions to test your “eye-Q”!….

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EYE PRO’s NEW Ultra Gold Wink-Ease Gets RAVE Reviews on Improved Visibility!

Friday, April 4th, 2014

EPT&T selfie_9395April 1, 2014 – Eye Pro, Inc., world leader in eyewear and makers of Ultra Gold Wink-Ease, Viewkeepers, Wink-Ease Dark and Fresh-Ease announces one of the biggest changes of the New Ultra Gold Wink-Ease.

“We are SO excited about the improved Ultra Gold Wink-Ease, “ said Brenda Fishbaugh, president of Eye Pro. “The new improved visibility of the product is amazing — salons and tanners alike are loving it! Tanners are now able to see much more clearly in the bed to run the controls/fans — as well as now play games and text & tan on their phones.”

The New Ultra Gold Wink-Ease not only has improved visibility, but also has improved adhesive and a thicker material used to create the product. With the new eyewear slightly thicker, it makes it easier to fold into a cone. You have to try it – SEEING is BELIEVING! New Ultra Gold Wink-Ease is getting RAVE reviews in the salons!

For more information on Ultra Gold Wink-Ease, Viewkeepers, Wink-Ease Dark or Fresh-Ease, visit EyePro.net or call 1-800-726-8322.

Be sure you follow and “like” Eye Pro on Facebook (Wink-Ease/Eye Pro) or Twitter to learn about special salon offers and promotions.

Test Your “Eye-Q”

Sunday, March 2nd, 2014

March 2014

IST_cover_3.14How would YOU answer these questions from your salon guests?

You should offer your salon guests several brands of eye protection so they can find the type that will offer the best protection while also minimizing tan lines. Read on and test your Eye-Q”…

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Industry Close-up – EYE PRO’s Jackie DeWald

Tuesday, February 4th, 2014

As seen in February issue of IST Magazine….

Jackie DeWaldAs Office Manager at Eye Pro, Inc., Jackie DeWald handles a variety of the eye protection maker’s administrative duties, such as shipping and receiving, production and raw materials as well as purchasing, public relations and much more. While all this keeps her busy, Jackie likes it that way. She also loves being a part of the small Eye Pro family, of which she’s been a member for 15 years. Such steadfastness is not uncommon for her, as Jackie has a tendency to remain close to those she holds dear for long periods of time. Why loyalty is so important to her is something IST Magazine had to find out …
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The Case For “Owned” Eyewear

Tuesday, February 4th, 2014

February 2014

IST_cover_2.14Providing Re-Useable Goggles is Not Always the Best Option…
Whenever I present a seminar about eye protection to a group of salon operators, nearly half of my audience tells me they provide their guests with “community” goggles, free of charge. They say that they feel it is the key to eliminating excuses for not wearing eyewear.  Then I ask them, “Okay, you’re loaning your guests goggles at no charge, but how many do you sincerely believe are wearing them during their sessions?”  The answer: “Half. Half of them wear eye protection.”

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Let’s Take Club Sun’s Salon Tour!

Saturday, January 4th, 2014

January 2014

IST_cover_1.14Julie George, owner of 26 Club Sun salons in southern Alabama and northwestern Florida, knows how important it is to promote the use of eye protection to her guests. “I’ve been in the tanning business for three decades; I have been certified a number of times and so have my staff members. Over the years, we needed to devise a method to take the message we learned in certification about eye protection directly to our tanners.”

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Are YOU Getting the Message Out?

Wednesday, December 4th, 2013

December 2013

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I recently visited a well-known salon chain to train their staff on the importance of eye protection. The owner proudly told me that they INSISTED all their tanners use eye protection – that the concept was “pounded into their clients’ heads.” I looked around the gorgeous salon. And I looked again. There was not one sign posted to indicate that eyewear must be worn during tanning sessions. There was a basket of eye protection at the front counter, but it was pretty much obscured from view. I did notice signs all over the place promoting lotion usage and the salon’s membership program. Oh, and nicely displayed goodie bags showing the week’s “featured item.”

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Open Your Eyes! (closing them isn’t enough!)

Monday, November 4th, 2013

November 2013

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I recently visited a new tanning salon, and heard a guest say to the staff, “I don’t need eyewear. I just close my eyes.” Sadly, the salon employee answered, “Bed 14 is ready!” and that was that. Here are some strategies for convincing your salon guests that closing their eyes during a tanning session is NOT enough…

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