Eye Pro, Inc.

November 2018 – EYE PRO, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, wants to make sure salons and tanners understand the dangers of not wearing proper eye protection when tanning.  

“Many salons don’t realize that an average tanning salon has less than 50% of their tanners wearing eye protection,” explained Brenda Fishbaugh, EYE PRO president. “A salon that aggressively sells eyewear and pushes eye protection safety could easily approach 70%! This leaves a lot of room for a salon to increase eyewear sales.”  

“Eyewear sales can be quick and easy earnings and a great way to increase revenue – during season or even in slow months,” Fishbaugh continued. “Explaining the importance of wearing eye protection while tanning doesn’t require the same loads of explanation on why this lotion is better than that lotion, or why an EFT is a great idea.”  

Fishbaugh has found that some salon staff don’t even wear eye protection. “A salon team won’t push eyewear if they don’t believe in it, or understand it’s the federal law for EVERY state,”  says Fishbaugh. She agrees it’s a battle for salon owners to educate tanners on the importance of eye protection. “Consider having your employees complete the Eye Protection Module in the online ‘Sun Is Life’ program,” she suggests.  “The fun, inexpensive and youth-oriented training involves role-playing situations of what to do when a customer says they don’t want eye protection or won’t spend money on goggles.”  

EYE PRO, Inc. is also offering an all new FREE online eye protection training for the 2018-2019 season called “Want Easy Eyewear Earnings?” Salons and staff will learn about FDA recommendations for sunless eyewear and eye protection laws for individual states, along with easy, usable tanning tips, such as how to combat “raccoon eyes” with tanners.  The new training will be available in December.

“We have made a very serious topic really fun!” states Jackie DeWald, EYE PRO Office Manager. “We show all types of animals wearing sunglasses to illustrate our tips.  And, at the end of this fun and informational FREE training, each attendee will receive a custom certificate showing they are an eye protection expert.” Many salons display the “Eye Protection Expert” certificates next to each employee’s “Sun Is Life” certificate.

To take the “Sun is Life” certification training, go to www.SunIsLife.info. To take EYE PRO’s 2019 online training, go to WinkEase.com, hover over the ‘Support’ navigation button and then select “Salon Training” from the drop-down menu.  

For more information on Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark disposable eye protection visit WinkEase.com or contact EYE PRO at 1-800-726-8322.

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